We are asking the property industry to help those affected by the fire by contributing funds for those most in need. We’re in close liaison with the British Red Cross and will coordinate funds to ensure they go directly to victims and their families.
In response to our appeal, companies have already dug deep. Knight Frank, Landsec, Grosvenor, SEGRO and British Land have all made significant contributions.
Now, we are asking for the rest of the industry to come forward.
In the words of our CEO Paul Morrish, “The tragedy last week left hundreds of people with nowhere to go, their lives in utter ruins. As an industry, we are in a unique position to help. The immediate priority is money. Longer term, we need to work with key stakeholders to see how we can support the sort of dramatic changes needed to avoid this sort of tragedy ever happening again.”
The money raised over the next two weeks will go directly to families affected by the fire and its aftermath to help re-build both their lives and their community.
LandAid’s continues to work towards ending youth homelessness. However, we see this tragedy as an extension of our mission and an acute reminder of the impact that unsuitable and unsafe housing can have on the lives of those around us.